Countries where you can live for cheap and enjoy life

The most fabulous corners of our planet are not only a mecca for tourists, but also often cheaper places to live.

True, the concept of "cheap" is rather conditional. However, in this case, the equivalent of a few $ per day.
If this amount is acceptable to you, then few places in Central America and Asia are waiting for you.

Thailand

This amazing country is ready to shelter visitors. You can enjoy a fancy life in one of the most picturesque towns like Chiang Mai.
You can find a cheap room in a beautiful place and pay for it $ 30 a month.

Your wonderful house will be located if not on the coast, in the
 immediate vicinity of it. Food also is cheap.

Food here is simple - fruit, vegetables, meat, which you can find at the local
markets. If you are a lousy cook , then just for a dollar you can buy
ready meal from a kiosk, which consists of chicken with noodles or rice.

Cambodia

Here a decent house is worth about $ 200p/m. Due to a constant flow of tourists to this country led to a steady rise in prices for the real estate. Good news is that you can save money by sharing an accomendation.

 Eating in restaurant will cost about $ 2 and $ 1 if you want to taste delicacies from local kiosks.


Philippines

This exotic country is ready to welcome you. 

 

 Rent an apartment in a large city will cost around $ 360.

 However, if you live in Cebu City - one of the most developed tourist areas in the Philippines, where there are great shops and golf courses, and of course the same sandy beach, the price immediately dropped to $ 150. In this bustling city, as Damaguete, accommodation can cost a symbolic $ 40.

Food also will appreciate its accessibility. $ 200p/m is quite enough for food,alcohol and tobacco.  
Big glass of beer and a pack of cigarettes in Philippines is in the range of 55-60 cents.


Costa Rica

 This picturesque country that has 12 different climatic zones, the unique nature and culture, and is cheap to stay in.

Prices in San Jose are among the lowest in the world. For $ 500-600 per month
You can live here a happily life, especially if you rent a house for two with a friend.
 And just 75 km from the city you can rent a nice house for $250 p/m.

Food also will appreciate its accessibility. Exotic cuisine from the restaurant
will cost you $ 4 if you buy food in shop or local market and cook at home you would hardly spend a dollar.

Belize 

 Here's where to go if you love diving, the country gained independence in 1981 and formerly known as British Honduras.
This country has everything for a stunning holiday: a unique rich nature,
subtropical climate, coastline. On the loyalty of visa services for visiting the country, more than 10,000 foreigners settled here for good.

  

You can live on $500 p/m, of which 300 will go to pay for a spacious homes in the district of Cayo (if you live with friends, then the sum can be divided by 3), and 200 on
food and entertainment. Food is better to buy at local markets and cook
yourself - you can save a decent ammount compared to the restaurants. 

 

Fernando Torres will score goals for Chelsea

Fernando Torres, one of the biggest names in football, the name that brought fear, the name that was all over the news, radio and in newspapers. The goals he scored and the chances he created was an exciting moment for his supporters lives, it was like they have witnessed a miracle and received a gift from God. For others he may have been even something bigger. In summary, he was unbelievable. Fast as a bullet, mentally strong as a steel. Every week in every game he scored goals for Liverpool. It was not a surprise anymore to anyone that he will score, but fans never got tired cheering for him. Every time he scored he managed to do it differently and bring something new to the game.

Until the black cloud came, this happened when he signed for Chelsea. What was it bad luck or a maybe a curse?

In my opinion, these are not the reasons for his failure. There is something within the team that created his lack of performance. Most notably, it is the slow tempo of play and the lack of discipline in AVB's team.

We need fast players on the midfield to create chances for him. He is like a bullet and only his team players slow performance is able to stop him from scoring a goal. Instead of playing backwards they should push it forward.  The only players I see able of doing this are Torres, Mata and Sturridge. The rest shoot either at a goal keeper or high in to the sky, instead of breaking through the defence and trying to get into the box.

Fernando Torres needs to be confident in scoring; he should not forget a striker’s desire in scoring goals like he did in Liverpool. While playing for Liverpool, he had support from two other team players but he still preferred to shoot, as he was confident that he will score. In Chelsea he prefers to pass the ball to someone else, however, the more he gives his opportunity of scoring, the greater his confidence in himself falls.

When Jose Mourinho was in charge we were entertained, there were high ambitions and a very, very strong organised squad. Now it feels like everyone plays for themselves. I hope AVB can reorganise his squad before he turns lions in to kittens.

Finally I want to say that, Fernando we want you back to your Liverpool form, even better, we all know and believe you can do it. The only difference now is that the blues will cheer for you like they have never done before.

My adrenalin and blood pressure is going up just from writing this and I just wish it will be the same during games. We all understand that no matter how good you are, you are only one player, and to become the best, as you were before you need the rest of the squad to support you, ''One for all and all for one''.

Good luck to our Chelsea players. Hope we can change history and fulfil our champion’s league dream!

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How well known brands became popular

Secrets of Brand Advertising
How? Well-known brands, accidentally found the true cause of shopping and were able to convince their customers to buy more.

Reasons to Purchase - this is a great advertising mystery.
How well would not think of themselves marketers, they still will not sort through the motives of human behaviour
and do not anticipate in the reaction of buyers. They are looking for insights, classify, bring scientific base, but despite this,
often find the right strategy can be strictly through experimentation.

Why do people choose this brand from a variety of products in this category?
On what quality of the advertised product should be the main focus, to coerce the consumer to buy?

History of development and the emergence of the famous Marlboro cowboy is widely known. But there is another cunning move of the brand, which is often forgotten about.

Bundles of thick cardboard flip-top lid, which are now standard package of cigarettes were invented precisely in Marlboro. And not to demonstrate innovation or design ideas. And strictly for promotional purposes -smokers Marlboro walking channel of communication.

It was all about the fact that consumers are set and got a hand of pulling cigarettes from soft packs, without taking them out of his pocket, and therefore people around him did not see the brand. Marlboro wont tolerate this disgrace.

Flip-tops - so called current cigarette packs - had to get, and the new always attracts attention.

  


Over the years, of course, people have learn ed to pull out a cigarette even from a flip-tops, without taking a packet from their pockets. It's time to come up with a new Marlboro sophisticated packaging, but they do not have time. Dunhill, a brand British American Tobacco, has already made, and even giving their cigarettes more elegant form. In order to get a dose of nicotine from the pack Dunhill, not only you have to open the lid, but the valve. Doing this in the pocket would be almost impossible.

Moreover, for greater luxury of Dunhill named this internal valve with a beautiful word "humidor". Historically, the humidor - a storage box of cigars, which supports the optimal level of humidity, and the aroma does not escape. Dunhill alludes to the consumers that cigarettes in a pack so close in quality and aroma to cigars. And anything that is costing you on average of $1.50 for branded tobacco in Eastern Europe,a pack of Dunhill costs $5.

There is a beautiful legend about how the Estee Lauder began selling  her perfumes. Her business was going down and her products are reluctant to take on the implementation of the stores and showrooms. Then the young Miss Lauder went to the largest perfume shop in New York, and - oh! - She accidentally smashed a bottle on the floor of the spirits. Women customers interested in what kind of wonderful flavor it was, and the store had no option but to just conclude with the Estee Lauder contract.

In the summer of 1896, Henry Heinz was walking around New York, on the street he saw a shoe store advertising, offering its customers "21 style shoes." By analogy, he decided to write on their ketchup and sauces, "57 options". This number had nothing to do with the actual figures range, but Heinz liked it. And impressed buyers.

The history of the brand began in 1879, when Lars Olsson Smith has created a new kind of vodka - «Absolute Rent Bravin» («Absolutely Pure Vodka"). Its main difference - purity, obtained by distillation.

In the 70s already this century, Lars Lindmark took «Absolute Rent Bravin» under his wing. Such a great vodka should move into the market as appropriate: everything had to be "absolute" as the product itself. Gunnar Broman, who dealt with when developing the concept of promotion, he saw in the window of pharmacy traditional Swedish medical bottle with some medicine and was shocked by her goodness and simplicity - and it became the prototype for the packaging, which now knows the whole world. Which - in many ways - and caused a cult status Absolut vodka.

 Manufacturer's most famous bikes in the world for more than a decade holds first place in terms of "branded" tattoos. It all started with the fact that Harley has announced an impressive discounts on bikes for those who come to buy a motorcycle with a tattoo of a logo.


 Tefal has long believed that the primary motivation for buying a Teflon-coated pans is that the preparation for these pans do not require spending a single gram of oil. However, it later became clear that the main incentive for buying them was the fact that such a coating pan with very easy to clean, because food is not burnt to the surface. Content of the advertising campaign changed that significantly increased its effectiveness.

 In Russia the first Snickers candy bars appeared in 1992 and positioned as a snack to replace a complete meal. Former Soviet consumer for a long time had to get used to the fact that for lunch instead of soup you can eat a candy bar, and ate it after meals as a "sweet for tea." After a creative services agency took over the brand BBDO Moscow, Snickers reposition for teenagers who are the bulk of all the sweet love and do not like soup.

 After the 1960s advertising started for Alka-Seltzer to drop 2 tablets in a glass of water, not one as before. 2 tablets means sales grew exactly twice. Cunning publicity stunt devised Agency Tinker & Partners.

There is a similar tale about a brilliant marketer who first coined to indicate in the instructions for use of shampoo that it should be applied to the hair twice, leading to a double increase in sales. Well, remember the advertisements of chewing gum in commercials. How many gums did they put in their mouth? I assume your answer is correct, it is 2.

 The main marketing tricks for Pepsi is the course during the Great Depression in the United States, when Pepsi was sold in bottles of 340 ml, while Coca Cola at 170. Price remained the same at the same time: 5 cents per bottle. This was accompanied by a slogan:  "Twice as Much for a Nickel" Pepsi-Cola - this is a drink for you. "

From 1936 to 1938, Pepsi has doubled its sales, thanks to the Great Depression. A slogan penetrate into the brain of U.S. consumers for another 20 years. In part, this is the policy of "more for the same price» Pepsi still has, after 75 years. For example, in Russia, Coca Cola sold in bottles of 0.5 ml, and Pepsi - by 0.6. In Ireland its a large can of 500ml for 1 euro.

From the history of Timberland. In the early 1980s the company Timberland through the difficult times. It produced high-quality court shoes that cost was lower than the industry-leading companies Topsiders. It seemed a good product and low price should have been working on them, but things went bad. Then, in the Timberland took a very simple solution: they raised their prices, so those are much greater than the prices offered by the Topsiders. Sales have increased dramatically. That confirms the authenticity of statements of David Ogilvy "The higher the price, the product becomes more desirable in the eyes of the buyer." The same method "artificially fanned demand" more than a dozen years using luxury-brands.

 At one time tobacco brand Parliament went through same time as Timberland. Initially, prices were below its main rival Marlboro, which also owns Philip Morris, and sales have been fairly modest. For consumers it was very difficult to choose among the masses of the same price range of proposals, and they chose the familiar route (Marlboro), spiting on the exclusivity of the filter 'by Parliament. "Brand had a year out of the market and, on reflection, to restart at a higher price.

The well-known and best-selling book (after the Bible), "Guinness World Records" is nothing more than a publicity stunt invented by the managing director of Guinness Brewing Company Sir Hugh Bivero. In 1954, at a dinner hosted by "Wexford" for hunters, Hugh Beaver started an argument with someone from guests who fly faster - plover or the grouse. And then it dawned on Beaver and that across the globe during just such a small get-together over a beer unfolding real debate about "the most of the most." He decided he should create a book that will contain the official records documented in various fields.

Year was spent on research, and August 27, 1955 first 198-page book was completed. The success was overwhelming: even before the birth she became a bestseller in Britain, bringing the beer brand a good income.

  

One of the first teaser ads in the U.S. tested the cigarette brand Camel in 1913. Deciding that a camel is not only a memorable bright picture, but also an excellent opportunity for advertising innovations, experts RJR Tobacco Company for a few days before admission, the first batch of cigarettes for sale made ​​in the newspapers almost ninety American cities cryptic messages. "Camels" - read the first one. After a few shows "Camels are Coming ', and then -" Tomorrow in the city number of camels will be higher than in Asia and Africa combined! "The next morning, frightened and intrigued Americans learn ed the truth at last. "Cigarettes" Camel ". is here! "- read the final declaration. Shaken by an unusual advertising Americans, of course, tried Camel.

 When first stores IKEA opened in US, while already IKEA received recognition in Europe, sales of furniture did not justify any expectations. After a study found that while Americans liked the simplicity of design, they wanted furniture consistent with the larger size of their homes. All that needed to be done - is to increase the size of furniture.

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